Course Overview

The Business Administration Course is designed to provide learners with a comprehensive understanding of the key functions and principles of managing a business. Participants will explore topics such as business planning, organisational structure, financial management, marketing, and operations. The course also covers leadership skills, decision-making, and business ethics. By the end of the course, learners will be equipped with the knowledge and tools to manage and lead various aspects of a business effectively.

 

Prerequisites

No prior business management experience is required, but a basic understanding of business concepts is recommended.

Target Audience

This course is ideal for aspiring business managers, entrepreneurs, team leaders, and individuals looking to gain a broad understanding of business administration principles. It is also suitable for those seeking to enhance their managerial and leadership skills.

Course Highlights

  • Learn the fundamentals of business planning, organisational structure, and operations.
  • Develop leadership and decision-making skills for managing teams and projects.
  • Explore financial management, marketing strategies, and customer relationship management.
  • Gain hands-on experience in developing business plans and managing resources.
  • Understand how to navigate business challenges and drive success.

Course Objectives

By the end of this course, learners will be able to:

  • Apply key business administration principles to manage various functions such as finance, marketing, and operations.
  • Develop business plans and strategies that align with organisational goals.
  • Demonstrate leadership and decision-making skills for managing teams and business operations.
  • Manage business finances effectively by creating budgets, analysing financial statements, and controlling costs.
  • Develop marketing strategies and manage customer relationships to drive business growth.
  • Foster a positive organisational culture and manage human resources to maximise employee engagement and performance.
  • Make ethical decisions in business management and ensure corporate governance.
  • Solve business problems and overcome challenges by applying critical thinking and problem-solving skills.
  • Manage resources efficiently to optimise business operations and improve profitability.
  • Lead business projects and initiatives that contribute to organisational success.

 

Course Outline

Instructional Methods: Group discussions on business functions, practical exercises in business planning, and case studies on successful businesses.

Topics Covered:

  • The role of business administration in organisational success.
  • Key business functions: Finance, marketing, operations, and human resources.
  • Organisational structure and management hierarchy.
  • Business planning: Setting objectives and goals.
  • The importance of strategic planning in business administration.

Instructional Methods: Practical exercises in leadership development, group discussions on decision-making processes, and case studies on leadership challenges.

Topics Covered:

  • The role of leadership in business management.
  • Different leadership styles and their impact on organisational performance.
  • Decision-making techniques for business managers.
  • Problem-solving strategies for business success.
  • Developing leadership skills for managing teams and projects.

Instructional Methods: Hands-on exercises in financial analysis, group discussions on operations management, and case studies on managing business finances.

Topics Covered:

  • Financial management basics: Budgeting, forecasting, and financial statements.
  • Managing business operations for efficiency and productivity.
  • Cost management and financial decision-making.
  • Understanding the impact of operations on business profitability.
  • Resource allocation and optimisation in business operations.

Instructional Methods: Practical exercises in developing marketing strategies, group discussions on customer management, and case studies on building strong customer relationships.

Topics Covered:

  • Understanding the role of marketing in business growth.
  • Developing marketing plans and identifying target audiences.
  • Customer relationship management (CRM) techniques.
  • Branding and positioning strategies in competitive markets.
  • Measuring the effectiveness of marketing campaigns.

Instructional Methods: Group discussions on managing people, practical exercises in employee engagement, and case studies on organisational behaviour.

Topics Covered:

  • The role of human resource management in business success.
  • Employee engagement, motivation, and performance management.
  • Organisational behaviour: Managing culture and work dynamics.
  • Recruitment, retention, and talent development strategies.
  • Building a positive and productive workplace environment.

Instructional Methods: Group discussions on ethical decision-making, practical exercises in corporate governance, and case studies on business ethics challenges.

Topics Covered:

  • Understanding business ethics: Principles and practices.
  • Ethical decision-making in business management.
  • Corporate social responsibility (CSR) and sustainability in business.
  • Corporate governance: Ensuring accountability and transparency.
  • Managing ethical dilemmas in business operations.

Certification

A certificate of completion will be awarded upon successful completion of the course.

Course Fees

$788 $488

Business Administration

Master Business Planning, Finance, and Leadership

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Master Business Planning, Finance, and Leadership

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